About Me

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New York, NY, United States
Maria Santana is a New York Correspondent for CNN en Español, a Turner Broadcasting Company. Before CNN en Español, Maria worked as the NY correspondent and Bureau Manager for SBS Broadcasting's Mega TV. She also worked as a producer and assignment editor for Telemundo WNJU in New York. Maria is a Graduate of Wesleyan University, and an Alumnus of the Connecticut School of Broadcasting program.

Thursday, September 3, 2009

Juanes Opens Up To Me in NY about His Cuba Concert

If you have seen Mega TV this past week, you've noticed that we were "All Polito, all the time," making the most of our two day concert last week where we honored Polito Vega, a Latin radio pioneer and member of the SBS family. As I mentioned before, I worked the green room during the concerts, doing interviews and recording promos and personal messages to Polito from the celebrities.

What I did not expect, and what I jumped into, fingers crossed, eyes closed, was the opportunity to conduct an in depth interview with Latin music's top artist, Juanes, regarding one of the most controversial issues currently making headlines in Spanish media. For background on the controversy surrounding Juanes' planned Sept 20th Paz Sin Fronteras(Peace Without Borders)concert in Cuba , see here for different perspectives. Suffice to say an interview with Juanes was "THE MUST GET INTERVIEW" of the moment.

So what happened? Well, Juanes was in the green room, ready to record the requisite material, and as I waitied for my turn to ask him a few questions, I was warned NOT to bring up his Cuba concert. If I did, he would walk out on Polito's event.

Finally, my turn came up and there I was facing a huge dilemma. I started asking him about his feelings for Polito, his decision to be a part of this concert, his incessant use of twitter, all the while debating what to do in my head. Would I heed the warning, would I really be the reporter, standing in front of Juanes, mic in hand, who let him walk away after a few trivial questions? Or should I ask about Cuba and run the risk of ruining Polito's concert?

But, as both of us relaxed, after about the third question, he just did not strike me as the type of person who would cancel such an important appearance because of a simple inquiry. Plus, in life I learned that the worst anyone can ever tell you is "no" or "no comment" and walk away.... So I had to do this! I started with, "So how are the preparations for your Cuba concert coming along?" His answer was very calm, very honest and his feet seemed planted on the ground- he didn't seem to be going anywhere! So I continued asking him questions about this Peace Without Borders concert, his opinions on the reactions, his plans to remedy his reputation among upset Cuban-Americans, and his overall philosophy of why he thought this was important.

And perhaps it was because of the tone of my questions, or maybe he was just ready to share and I caught him at the perfect time, but something very surreal happened. His answers became increasingly heartfelt and genuine. About mid way through the interview, we both noticed that the entire green room, full of dozens of artists and handlers had gotten absolutely silent- everyone paying attention to what we all realized was an important moment happening right then and there. The air became electrified and tense...and when it was all over and Juanes finally did walk away, I let out the biggest sigh of relief I think I ever have after an interview... I literally felt exhausted!

But at the same time, I felt very proud to have had the courage to ask the tough questions, even after I was told by someone in Juanes' entourage not to. The idea that I would have caused Juanes to not participate in the NYC concert scared me to death, but when we spoke, I felt that he wanted to open up. I also think he felt comfortable with the situation, speaking in NY rather than Miami, to someone who isn't Cuban-American and may not have the bias of other journalists. And he was of course a complete professional about it, despite how personal this issue was to him.

After the interview and his performance, I ran up to tell him how nervous I was during the interview, and he responded that he too was nervous, and that he hoped I wouldn't get flak for talking to him. He was more concerned about negatively affecting my career than anything. But those worries were unfounded, as the Mega TV family loved the interview, and I made the rounds on most of the shows discussing the experience. This 20 minute clip created lots of late nights of work, but it was all worth it. In the end, success comes to you once you learn to get out of your own way!

Here is the interview in two parts, which was broadcast on Maria Elvira Live on Mega TV.


Tuesday, September 1, 2009

Behind the scenes at the Polito Vega Concerts - What you didn't get to see on Stage!

Last week, I had the wondeful opportunity to work backstage during one of the biggest Latin music events in New York City history!

The concerts were to honor Polito Vega, a pioneer in Spanish radio. They spanned two days with the top names in Latin pop, rock, salsa, merengue and bachata performing for a sold out crowd.

I worked the green room those two nights, interviewing artists as they prepared for their sets, and getting them to do "saludos" for Polito and for Mega TV.

Some spectacular moments happened during those two nights which I'll dedtail in another entry, including a game-changing interview with JUANES! But for now, I wanted to share with you some of the clips from the evening, they were a lot of fun, and totally provided me with my fill of stars for a lifetime. These clips were on the lamusica.com website, but they "mysteriously" disappeared, hence why I need to post them here. This is a bit of skunkworks on the html stuff, so please bare with me. (Try to open the links in a new tab/browser or click the back button to get back here) Enjoy!


Intro - Maria Santana - Can you tell I'm just happy to be there?


Cynthia Hudson, Chief Creative Officer, Mega TV - My boss, who I got on video saying she approved of my work...raise, anyone?


David Bisbal - Dreamboat eh? And check out the kisses he plants on yours truly!


Flex - A really fun guy, and its always great to be serenaded.


Milly Quezada - I was totally honored to sit with a legend. AND she reveals some surprising stuff about the secret of her youthful look...


Christian Castro - We start out laughing because Christian had to be reminded why he was actually here...


Luis Fonsi - I've interviewed him a few times now, and this time things got a little tense...I asked about his wife and his manager cut the interview short...hmmm.


Enrique Iglesias - Yes, that is me begging for besitos. Wouldn't you?


Olga Tanon - I've got more on this interview for later, but I just love her look!


Alex Acha - He had to give me a tutorial of who he was...I was embarrassed but then again - he's never performed in New York!


DJ Reyis - My Friend and DJ at 93.1 Amor FM. I guest co-host a segment with him a few times a week. Check out what he reveals about the man of honor - Polito Vega!